Every venue and producer is at a different stage. Start for free and move up when it makes sense for your business.
Ayu Starter
Free
$0
per month
Ayu Starter features:
Up to 25 wines in your wine card
Invite guests to tasting events
Showcase your collection to top Australian restaurants
Receive purchase requests and manage deliveries in one place
Manage and keep your wine stock up to date
Ayu Small / Medium Plan
For small teams
From $49
per month
Ayu Small / Medium Hub features:
*Small* — Up to 20 wines · $49/mo
*Medium* — Up to 100 wines · $99/mo
*Large* — Up to 250 wines · $249/mo
Invite guests to tasting events
Showcase your collection to top Australian restaurants
Receive purchase requests and manage deliveries in one place
Manage and keep your wine stock up to date
Full COGS and GP tracking
AI PO & invoice matching
Smart reordering on PAR
Ayu Enterprise
For big teams
Price on Request
Ayu Enterprise features:
250+ wines in your wine card
Multi-site parent and child account structures
Advanced PO management and invoice reconciliation
Dedicated account management
Custom trading terms and preferred pricing
Bespoke wine list consulting
Wine event planning and management
Priority onboarding and support




Trusted by leading Australian venues and boutique wine producers.
Trusted by leading Australian venues and boutique wine producers
Venues
Your wine program, properly supported
Venues using Ayu cut ordering time from hours to minutes and get full COGS visibility from day one. The first month usually pays for itself.
For Producers
A direct line to the venues that deserve your wine
Ayu gives producers a genuine channel to connect with hospitality, manage trading terms, and get real visibility into how your wine is moving.
Invoice oversight
Track and reconcile every invoice against your POs with ease. Nothing falls through the cracks.
Ordering efficiency
Streamlined wholesale ordering with producer pricing and discounts locked in from day one.
Data-driven decisions
Monitor performance and buying patterns to optimise your entire wine program.
FAQ's
What's included in each plan?
How does pricing work?
Do you offer a free trial?
Can I switch plans anytime?
What kind of support do you provide?

"We're looking at savings in the thousands, not just in direct costs but in time and efficiency too."
Shun Eto
Head of Wine @ Shangri-La Sydney