The finance platform built for the way Australian wine actually works.
Ayu gives venues and producers the tools to trade smarter. Preferred pricing, wholesale ordering, landed cost tracking, and real-time analytics. All in one place.
COGS
Retention Campaign
User Experience
team
Product Analytics
project
Data Science
team
Know your true cost of every bottle.
Real landed costs, COGS, and margins tracked automatically from invoice to shelf. No spreadsheet archaeology required.
Team
C
Camille Laurent
Qualified
D
Danielle Mooray
Invited
D
Dennis Priesltey
Invited
Your preferred terms, built in from day one.
Set trading terms, preferred pricing, and credit arrangements with the venues that matter most to your brand.
Application review
Joval
5 min
Enoteca Sydney
10 min
Elle Wines
2 min
Portfolio
Joval_Autumn_2026.pdf
Onsite
1:30 h
Ordering that takes minutes, not hours.
Agreed pricing locked in, purchase orders generated automatically, and every invoice reconciled without chasing anyone.
Ayu
Order
Alex Marshall
placed an order with Ayu
Sarah Chen
updated COGS for Pinot Noir range
James Wu
approved invoice from Yangarra Estate
Maria Santos
added new producer — Commune of Buttons
David Park
generated monthly sales report
Nadia Thompson
updated trading terms for Seppeltsfield
Nadia Thompson
confirmed delivery from Yangarra Estate
real-time updates
Everything your beverage business runs on
Wholesale ordering
Place and track orders directly with producers at locked-in pricing and venue specific discounts.
Invoice management
Automated reconciliation so your team spends less time on admin.
COGS tracking
Real landed cost data from invoice to shelf, updated automatically.
Sales analytics
Understand what's selling, what's not, and where your margin lives.
growth at every level
Built for how your business actually runs
Venue workspace
A single hub for your team designed to manage orders, suppliers, and inventory.
Producer portal
Manage your on-premise accounts, pricing tiers, and trade relationships in one place.
Performance tracking
Monitor sell-through rates, order frequency, and account health effortlessly.
Relationship insights
Actionable data to deepen the producer-venue relationships that drives your business.
Head Sommelier
6
Winemaker
8
Restaurant Owner
5
Restaurant Introduction
Introduction to Restaurant Culture
Floor Walkthrough Session
Skill Development Courses
Optional
Mentorship Program
Optional
Wine 101 Courses
Optional
Less admin. More wine.
We're working to connect Ayu with the tools you already use Xero, POS, and inventory. In the meantime, our team will help you get set up from day one.
Make smarter buying and selling decisions
Focus on building great relationships — let Ayu handle the financial complexity while you grow your book.
A plan for every stage.
Whether you're a boutique producer or a multi-venue group, Ayu scales with you.
Australia's wine industry deserves better infrastructure.
Your venue is unique. Your wine program should be too.
Join Australian venues and producers already building smarter businesses on Ayu.
Get a demo · Apply to Partner
Try 30 days
It's free